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Growth and Performance Marketing Lead

Growth and Performance Marketing Lead

Arpu Telecommunication ServicesCairo, Cairo Governorate, EG
منذ أكثر من 30 يومًا
نوع الوظيفة
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الوصف الوظيفي

Job Description :

  • Work with cross functional teams to establish growth strategies according to revenue goals.
  • Create, Manage and experiment with new user acquisition campaigns.
  • Manage the relationship with external partners and agencies to ensure we drive traffic and conversions to the company’s products.
  • Coordinate with all digital channel partners in launching new campaigns and promoting new content on a regular basis
  • Analyze data from published campaigns to monitor revenue performance and discover areas of improvement.
  • Following market trends and actively responding to changes that could potentially impact campaign performance.
  • Optimizing ongoing campaigns to make they are reaching their maximum performance
  • Reporting performance on a weekly to monthly basis with tracking reports for all stakeholders involved.

Requirements

  • Bachelor’s degree preferably in Marketing, Business or Communication
  • 7 to 10 years of experience in growth and performance marketing.
  • 6 years of experience in performance marketing.
  • experience and familiarity of App performance management.
  • Good project management skills : ability to lead and collaborate with cross-functional partners, prioritize high impact activities, and keep complex projects moving forward.
  • Strong Background of Performance Marketing.
  • Strong background in application performance, conversions and installs.
  • Strong knowledge of digital acquisition channels and reporting tools (Google Ads, Google Analytics, Meta Ads, Adjust etc.).
  • Proven growth track record, with samples and results of past campaigns.
  • Fluency in both English and Arabic
  • Outstanding written, oral and organizational ability.
  • إنشاء تنبيه وظيفي لهذا البحث

    Marketing Lead • Cairo, Cairo Governorate, EG