Key Responsibilities :
1. Content Creation and Management :
- Develop creative concepts and ideas for social media content aligned with the brand's strategy.
- Write captions, posts, and scripts tailored for various platforms.
- Stay updated on social media trends to ensure engaging and innovative content.
2. Coordination with Designers, Videographers, and Photographers :
Collaborate with videographers and photographers to plan and execute high-quality visual content.Ensure timely coordination for shoots, edits, and final approvals.Provide clear creative direction and feedback to designers and production teams.3. Project Management :
Plan and schedule content calendars, ensuring deadlines are met.Quickly organize and prioritize tasks when urgent campaigns or content needs arise.Maintain a consistent posting schedule and adapt to new priorities when necessary.4. Community Engagement :
Observe the moderators team Response to comments, messages, and DMs on social media platforms promptly and in line with your brand’s tone.Monitor audience feedback, trends, and FAQs to improve engagement and customer interaction.Build relationships with influencers or customers for user-generated content (UGC) campaigns.5. Campaign Management :
Plan and execute social media campaigns, such as giveaways, special events, or product launches.Coordinate with other teams (marketing, sales, or operations) to align campaigns with business goals.Monitor the progress and success of campaigns and make real-time adjustments.6. Content Planning and Trend Research :
Conduct research to understand audience preferences, seasonal trends, and competitor activity.Stay updated on the latest social media algorithm changes and platform updates.Develop a content library, including reusable assets like templates, graphics, or videos.7. Data-Driven Content Improvement :
Analyze content performance metrics (engagement rates, reach, impressions) and generate weekly / monthly reports.Use data insights to refine content strategies and improve ROI on social media efforts.8. Event Coverage :
Attend company events, product launches, or campaigns to capture behind-the-scenes content.Live-stream or document these events on social platforms to enhance engagement.9. Collaboration with Sales & Customer Support :
Coordinate with the sales team to create promotional content that aligns with current offers or goals.Work with customer support to address social media inquiries related to orders, feedback, or complaints.10. Influencer & Partnership Management :
Identify and coordinate with influencers or brand ambassadors for collaborations.Negotiate contracts and ensure timely delivery of influencer-created content.Build long-term relationships with content creators or industry-specific collaborators.11. Trend-Setting & Experimentation :
Experiment with new formats (e.g., Reels, Stories, TikTok trends, or AR filters).Develop creative ideas like mini-series, tutorials, or customer success stories.Test emerging tools and features across social platforms.12. Content Repurposing :
Repurpose long-form content (e.g., a blog or video) into bite-sized posts, infographics, or stories.Optimize content for different platforms, ensuring the tone and style match the platform.13. Internal Training and Guidance :
Train sales or customer-facing staff on how to use social media to enhance their outreach.Share insights and best practices with the team to help them contribute to social media success.Experience : 2+ years in social media content creation or coordination roles.Skills : Strong written and verbal communication (English and Arabic if relevant).Proficiency in managing tools like Canva, Adobe Suite, or other design platforms.Knowledge of basic photography / videography principles (even if not hands-on).Organizational skills to manage multiple projects and stakeholders.Creativity : Ability to think of engaging ideas for social media campaigns.Tech-Savvy : Familiarity with analytics tools like Meta Business Suite, Instagram Insights, etc.