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Senior Marketing & Growth Specialist (B2B SaaS)

Odlica, IncGiza, EG

17 منذ أيام

الوصف الوظيفي

About Us

We’re a SaaS startup on a mission to reinvent customer service through AI automation. Our platform empowers support teams to automate their workflows through AI agents and AI monitoring. We believe AI can make customer support much more efficient and we want to be the ones building that in MENA and the world.

About the Role

You’ll play a foundational role in building our go-to-market strategy, positioning, and growth playbook.

What You’ll Own

Go-to-Market & Growth

Define and execute our marketing strategy across channels (organic, paid, outbound, partner)
Set up marketing analytics and attribution to track key funnel metrics (CAC, MQLs, conversion rates)
Experiment with and scale paid acquisition campaigns (Google, LinkedIn, retargeting)

Product Marketing

Craft clear, differentiated messaging and positioning for our product and use cases

Conduct competitive analysis and market research to sharpen our narrative

Develop sales and customer-facing assets (one-pagers, pitch decks, battlecards)

Lead product launch planning and GTM execution in collaboration with product

Campaigns & Conversion

Design and manage campaigns across the funnel, from awareness to lead generation

Guide landing pages optimization and lead capture flows

Collaborate with other team members to guide strategy and distribution

What We're Looking For

3–6+ years in B2B SaaS marketing, ideally in a startup or fast-paced environment

Strong experience in growth marketing, product marketing, and paid acquisition

Deep understanding of customer journeys and funnel metrics

Proven ability to define positioning and GTM strategies

Hands-on with tools like HubSpot, Google Ads, LinkedIn Ads, and marketing automation

You’re autonomous, resourceful, and thrive in a builder environment

Bonus : Experience marketing to customer support, CX, or operations teams

Location : Hybrid, Giza, Egypt

Type : Full-Time

Experience : 3–6+ years in B2B SaaS marketing

إنشاء تنبيه وظيفي لهذا البحث

Marketing Specialist • Giza, EG

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