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Digital Marketing Manager

Digital Marketing Manager

WUZZUFCairo, EG
منذ أكثر من 30 يومًا
الوصف الوظيفي

Digital Strategy Development :

  • Design and execute comprehensive digital marketing plans that align

with business objectives.

  • Research market trends and analyze competitors to identify growth

    • opportunities.

    Campaign Management :

  • Plan, launch, and manage digital marketing campaigns across various

    • channels (e.g., email, social media, PPC, SEO).

  • Monitor campaign performance and make data-driven adjustments to

    • optimize results.

    Content Development :

  • Collaborate with content creators to produce engaging and relevant

    • content tailored for different platforms.

  • Ensure all content aligns with brand voice and resonates with target

    • audiences.

    SEO and SEM :

  • Implement SEO best practices to improve organic search rankings and

    • drive traffic.

  • Manage paid search campaigns (PPC) to maximize ROI and track

    • performance metrics.

    Social Media Management :

  • Develop and execute a social media strategy, including content

    • creation and community engagement.

  • Analyze social media metrics to refine strategies and enhance

    • audience interaction.

    Analytics and Reporting :

  • Utilize tools like Google Analytics to track website and campaign

    • performance.

  • Prepare regular reports to present insights and recommendations to

    • stakeholders.

    Collaboration and Teamwork :

  • Work closely with sales, design, and product teams to ensure a unified

    • marketing approach.

  • Manage relationships with external vendors, agencies, and freelancers

    • as needed.

    Qualifications :

  • Education : Bachelor’s degree in Marketing, Communications, or a related field. Relevant courses in digital marketing, SEO, SEM, content marketing, and social media strategies are highly valued.
  • Experience : Minimum of 3 years of experience in digital marketing, with proven success in campaign management.
  • Technical Skills : Proficient in digital marketing tools (e.g., Google Ads, Facebook Ads, SEO tools).
  • Analytical Skills : Strong ability to analyze data and make informed decisions based on metrics.
  • Communication Skills : Excellent verbal and written communication skills.

    • Preferred Skills :

  • Experience with email marketing platforms (e.g., Mailchimp, Constant Contact).
  • Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite).
  • Knowledge of marketing automation and customer relationship management (CRM) systems.
    • إنشاء تنبيه وظيفي لهذا البحث

    Marketing Manager • Cairo, EG