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Digital Marketing Manager
WUZZUFCairo, EG30+ days ago
Job descriptionResearch market trends and analyze competitors to identify growth Plan, launch, and manage digital marketing campaigns across various Monitor campaign performance and make data-driven adjustments to Collaborate with content creators to produce engaging and relevant Ensure all content aligns with brand voice and resonates with target Implement SEO best practices to improve organic search rankings and Manage paid search campaigns (PPC) to maximize ROI and track Develop and execute a social media strategy, including content Analyze social media metrics to refine strategies and enhance Utilize tools like Google Analytics to track website and campaign Prepare regular reports to present insights and recommendations to Work closely with sales, design, and product teams to ensure a unified Manage relationships with external vendors, agencies, and freelancers Education : Bachelor’s degree in Marketing, Communications, or a related field. Relevant courses in digital marketing, SEO, SEM, content marketing, and social media strategies are highly valued. Experience : Minimum of 3 years of experience in digital marketing, with proven success in campaign management. Technical Skills : Proficient in digital marketing tools (e.g., Google Ads, Facebook Ads, SEO tools). Analytical Skills : Strong ability to analyze data and make informed decisions based on metrics. Communication Skills : Excellent verbal and written communication skills. Experience with email marketing platforms (e.g., Mailchimp, Constant Contact). Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite). Knowledge of marketing automation and customer relationship management (CRM) systems.
Digital Strategy Development :
- Design and execute comprehensive digital marketing plans that align
with business objectives.
opportunities.
Campaign Management :
channels (e.g., email, social media, PPC, SEO).
optimize results.
Content Development :
content tailored for different platforms.
audiences.
SEO and SEM :
drive traffic.
performance metrics.
Social Media Management :
creation and community engagement.
audience interaction.
Analytics and Reporting :
performance.
stakeholders.
Collaboration and Teamwork :
marketing approach.
as needed.
Qualifications :
Preferred Skills :
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Marketing Manager • Cairo, EG
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