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Digital Marketing Specialist

Digital Marketing Specialist

Sharm Dreams GroupCairo, EG
17 days ago
Job description
  • Develop, execute, and optimize digital marketing campaigns across channels including Google Ads, social media, SEO / SEM, email, and content marketing.
  • Manage the company’s online presence including website updates, blog content, and landing page optimization.
  • Analyze performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
  • Identify trends and insights to optimize spend and performance.
  • Collaborate with designers and content creators to deliver engaging and effective digital assets.
  • Maintain and update CRM systems, ensuring campaigns are effectively tracked and reported.
  • Monitor and manage the company’s social media accounts and grow engagement.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • Proven work experience (3-6 years) in a similar digital marketing role.
  • Hands-on experience with SEO, Google Analytics, Google Ads, Meta Ads Manager, and marketing automation tools (e.g., HubSpot, Mailchimp).
  • Strong knowledge of website analytics tools (e.g., Google Analytics, Hotjar).
  • Excellent communication and copywriting skills.
  • Creative thinker with a passion for digital trends and technologies.
  • Ability to manage multiple projects and deadlines simultaneously.
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    Marketing Specialist • Cairo, EG