Job descriptionOwn the Content Pipeline : Plan, create, publish, and manage content across multiple channels including website, blog, social media, email, and internal communications.Write Customer-Focused, Problem-Solving Content : Develop valuable and educational content that addresses real-world customer pain points and delivers actionable insights.Collaborate Cross-Functionally : Work closely with the marketing, product, and design teams to ensure consistency in voice, message, and brand identity.UGC Relationship Management : Reach out to customers, fans, and community members to source, manage, and repurpose high-quality user-generated content for campaigns.Optimize for Performance : Monitor and analyze content performance metrics. Use data to refine strategies, improve engagement, and increase content ROI.Repurpose and Scale Content : Break down long-form content into reusable assets such as video scripts, carousels, email sequences, and social media posts.Content Calendar Ownership : Manage and maintain the editorial calendar to ensure timely delivery and alignment with marketing campaigns.Minimum 1 year of experience in content creation, with a strong emphasis on SEO and storytelling.Proven track record of creating content that is customer-first and solution-oriented.Experience handling or collaborating with UGC creators and brand advocates.Excellent command of English (written and verbal) and an ability to simplify complex topics into engaging narratives.Strong understanding of marketing funnels, audience targeting, and digital content trends.Comfortable working on-site in a collaborative, team-oriented environment.Self-starter with a proactive mindset and strong project ownership skills.