Trade Marketing Lead for TT&PH channels

About this Position

This role drives the Perfect Store strategy by enhancing in-store visibility, aligning POS materials with portfolio goals, and creating shopper excitement through events and trends. It involves cross-functional collaboration, data analysis, and budget management to maximize ROI and execution excellence.

What you´ll do

Developing the Perfect

Store in line with portfolio strategy and channel strategy through

(Planograming, Instore Categories Building In line with portfolio Strategy

and Channel Focus, Developing POSMs in line with the objective, Increase

In-Store Visibility Touchpoints)

Create shopper excitement

to increase offtake using New Market Trends (Shopper Research), Market

Events (Instore), Ushers (Instore Promoters) and Digitalization.

Collects and analyzes

"Internal & External" information to identify opportunities.

Collaborates with

Stakeholders "Marketing, Sales, Merchandising, External Agencies.

etc." planning, budgeting, production and execution of all in-store

activities.

Budget Steering, to achieve

the goals by analyzing financial KPIs and proactively steers profitability

growth through ROI and ROS evaluations.

Steers excellence in

implementation of global innovations.

What makes you a good fit

At least 3 years of

experience in Marketing / Trade Marketing / Sales preferably in the FMCG

industry

• Strategic thinking and planning.
• Stakeholders' management, influence & communication.
• Presentation & analytical skills.
• Clarifying shopper and trade behavior.
• Agility to market dynamics.

Some perks of joining Henkel

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We look for a diverse team of individuals who possess different backgrounds, experiences, personalities and mindsets.