This job offer is not available in your country.

Social Media Specialist

Act SustainableCairo, EG

17 days ago

Job description

We are seeking a creative and results-driven Social Media Specialist to develop and execute our B2B social media strategy. The ideal candidate will be responsible for managing our social media presence, creating engaging content, and driving brand awareness within our target industries.

Key Responsibilities

Social Media Strategy & Management

Develop and implement a comprehensive social media strategy aligned with business objectives
Manage all company social media channels (LinkedIn, Twitter, Facebook, Instagram, etc.)
Create and maintain a content calendar with consistent posting schedules

Content Creation & Curation

Produce high-quality, engaging content (posts, graphics, videos) for B2B audiences

Collaborate with design teams to create visually appealing assets

Write compelling copy that reflects brand voice and resonates with target customers

Community Engagement & Growth

Monitor and respond to comments, messages, and mentions

Implement strategies to grow followers and improve engagement rates

Identify and engage with industry influencers and potential partners

Performance Analysis & Reporting

Track and analyze social media metrics and KPIs

Prepare regular reports on campaign performance and ROI

Use data insights to optimize content and strategy

Cross-functional Collaboration

Work closely with marketing, sales, and product teams to align messaging

Stay updated on industry trends and competitor activities

Education & Experience

Bachelor's degree in Marketing, Communications, or related field

0-2 years of experience in social media management (internships included)

Mandatory : Active participation in student activities or organizations

Technical Skills

Proficiency with social media platforms (LinkedIn, Twitter, Facebook, Instagram)

Experience with content creation tools (Canva, Adobe Creative Suite)

Familiarity with social media management tools (Hootsuite, Buffer, Sprout Social)

Basic knowledge of analytics tools (Google Analytics, Facebook Insights)

Soft Skills

Excellent written and verbal communication skills

Creative thinking and problem-solving abilities

Strong organizational and time management skills

Ability to work independently and in a team environment

Preferred Qualifications

Experience in B2B social media marketing

Basic graphic design skills

Knowledge of SEO and content marketing principles

Create a job alert for this search

Social Media Specialist • Cairo, EG