Social Expert - Remote - Octopus (Immediate Hire)

About Octopus by RTG

Octopus by RTG is the tech hiring and outsourcing arm of  Robusta Technology Group , dedicated to connecting exceptional tech talent with top-tier organizations across the MENA, GCC, Europe, the US, and Canada. We specialize in building strong, long-term partnerships between skilled professionals and innovative companies. Our mission is to empower growth, innovation, and excellence by matching the right talent with the right opportunities.

We are currently hiring a  Social Expert  for a digital insurance company in   KSA  on a  remote, 1-year contract (subject to extension) , offering an exciting opportunity to lead high-impact performance marketing campaigns within a dynamic and data-driven environment.

Main Responsibilities

• Plan, execute, and optimize  paid social campaigns  across  Meta, TikTok, Snapchat, and LinkedIn .
• Develop and test  ad creatives ,  copy variations , and  audience combinations  for all funnel stages (Top, Middle, Lower).
• Implement  pixel and conversion API tracking  using  GTM  or platform-specific integrations.
• Collaborate with the  creative team  to provide campaign briefs, feedback, and performance insights.
• Continuously  optimize budget allocation  across platforms to meet  ROAS ,  CAC , and  volume  targets.
• Manage and analyze  retargeting ,  lookalike , and  interest-based audiences  to improve conversion efficiency.
• Monitor  frequency ,  engagement rate , and  creative fatigue , ensuring timely refreshes of visual assets.
• Prepare  weekly performance dashboards , reporting actionable insights and recommendations.
• Stay updated with  platform algorithm changes ,  ad formats , and  best practices  for paid social performance.

Requirements

Education :

Experience & Knowledge :

Benefits