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Marketing Manager

Marketing Manager

Aayan DevelopmentsCairo, EG
19 days ago
Job description
  • Develop & Execute comprehensive ATL & BTL Marketing Strategy
  • Develop and implement strategic marketing plans to raise brand awareness, generate leads
  • Manage the full marketing mix, including advertising (TV, radio, print, outdoor), content marketing, social media, email marketing, search engine optimization (SEO), pay-per-click (PPC) campaigns, and more
  • Collaborate with the creative team to produce high-impact marketing collateral and campaigns
  • Oversee the company website and digital presence, ensuring it effectively showcases the company capabilities and attracts potential clients
  • Analyze marketing performance data and campaign metrics to optimize strategies and demonstrate ROI
  • Manage marketing budgets and resources to ensure efficient and effective use of funds
  • Stay up-to-date on industry trends, best practices, and emerging marketing technologies to identify new opportunities for the company
  • Oversee and approve marketing material, from website banners to hard copy brochures and case studies
  • Measure and report on the performance of marketing campaigns, gain insight and assess against goals
  • Bachelor's degree in marketing, communications, advertising, or a related field
  • 5+ years of experience in a marketing management role, preferably experience at marketing agency
  • Proven track record of developing and executing successful integrated marketing campaigns across multiple channels
  • Strong analytical and data-driven mindset, with the ability to measure and optimize marketing performance
  • Excellent communication and presentation skills, with the ability to effectively collaborate with cross-functional teams and clients
  • Familiarity with marketing automation tools, CRM systems, AI and other marketing technology platforms
  • Adaptable and innovative, with the ability to think strategically and creatively
  • Strong project management and budget management skills
  • Fluent in English Language
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    Marketing Manager • Cairo, EG