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Marketing Specialist

Carina WearCairo, EG

30+ days ago

Job description

Develop and execute marketing plans aligned with brand objectives

Conduct market research and analyze industry trends

Brainstorm and develop ideas for creative marketing campaigns

Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)

Liaise with external vendors to execute promotional events and campaigns

Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)

Plan and coordinate photo / video shoots, and all offline brand activation events

Coordinate with designers and external partners on marketing materials

Support product launches, promotions, and advertising campaigns

Monitor customer feedback and engagement metrics

Bachelor's degree in Marketing, Business Administration, or a related field

Solid knowledge of marketing trends

Excellent communication skills

Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.)

Well-organized and detail oriented

Fluency in English is a must

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Marketing Specialist • Cairo, EG