Digital Marketing Manager

Job Description

• Strategy Development : Create and execute comprehensive digital marketing strategies aligned with business goals.
• Campaign Management : Plan, execute, and optimize multi-channel campaigns across platforms such as Google Ads, social media, email, and more.
• Content Oversight : Collaborate with content creators to develop compelling content tailored to various audiences.
• SEO & SEM : Enhance organic and paid search performance through effective strategies.
• Social Media Management : Oversee social media presence, ensuring consistent branding and engagement.
• Analytics & Reporting : Monitor, analyze, and report on the performance of campaigns and digital channels, using tools like Google Analytics, HubSpot, etc.
• Team Collaboration : Lead and mentor a team of digital marketing specialists, designers, and writers.
• Budget Management : Allocate and manage digital marketing budgets effectively to maximize ROI.
• Market Research : Stay updated on industry trends, competitor strategies, and emerging technologies to ensure competitiveness.

Requirements