Marketing Operations Manager
CNTXT AI is scaling rapidly across our AI products and services. In this role, you'll be the operational backbone, owning our MarTech stack, data flows, processes, and campaign operations while embedding AI automation into daily workflows. Working closely with our Content Marketer and Sales Operations, you'll ensure campaigns launch seamlessly, leads convert efficiently, and every activity is measurable and scalable. You're the connective tissue that transforms marketing strategy into operational excellence across the Middle East market.
1. Rev/MarTech & Pipeline Operations
Own the Rev/MarTech stack: implement and manage HubSpot for Marketing and GA4, building clear workflows, tagging, UTMs, lead routing, scoring, and attribution.
Define MQL criteria, routing rules, and HubSpot workflows to ensure smooth hand-offs to Sales; partner with Sales Ops on lifecycle (SQL→Won) and reporting alignment.
Build and maintain dashboards (ROI, MQL quality, conversion, CAC/LTV) in partnership with the agency, and ensure smooth reporting for weekly and quarterly reviews.
2. Campaign & Content Operations
Act as the main liaison with agencies and freelancers for campaign coordination and deliverable management.
Partner with the Content Manager on workflow optimization, QA processes, and launch timelines.
Build and maintain content production workflows and asset libraries (decks, one-pagers, case studies) for easy access and version control.
Manage CMS updates, embedded forms, landing page experiments (A/B), and tracking setup.
Create automated workflows and templates to streamline content approvals and publishing.
3. Vendor & Partner Management
Establish vendor frameworks, contracts, and performance KPIs while coordinating day-to-day operations with agencies, freelancers, and influencers.
Build automated reporting dashboards to track vendor performance, spend vs. pipeline impact, and ROI analysis.
Create standardized processes and templates for vendor briefings, deliverable tracking, and performance measurement.
Coordinate growth experiments with partners, capture insights, and operationalize winning variants through SOPs and automation.
4. Process & Scale
Document learnings and standardize winning approaches into Marketing SOPs, playbooks, templates, and QA checklists.
Implement automated workflows and alerts across all marketing operations to minimize manual oversight.
Operationalize bilingual (Arabic/English) assets and workflows to ensure campaigns run seamlessly in both languages.
Who You Are
Operator at heart: 5-7+ years in B2B marketing operations with proven ownership of MarTech stacks, CRM automation, attribution, and reporting.
Measurement-driven: Comfortable defining funnels, building dashboards, and explaining results to execs; strong grasp of CAC, LTV, payback, and cohort views.
Systems builder: You create clean, scalable frameworks ; UTMs, lifecycle rules, lead scoring, data hygiene and compliance checks.
Automation-first: You view manual processes as problems to solve, embedding AI-driven workflows and systems that scale.
Vendor-savvy: Skilled at coordinating agencies, freelancers, and influencers, ensuring deliverables are on time, on budget, and ROI-driven.
Technically proficient: Comfortable with HubSpot, GA4, CMS platforms, and BI tools; able to connect marketing activity directly to revenue impact.
Growth-stage mindset: Experienced in fast-moving, high-growth environments; you prioritize, ship, and iterate, building structure out of ambiguity.
Domain context: Experience in AI/tech or data-driven industries is highly valued; GCC market experience and Arabic are a plus.
What You Will Get
Competitive salary with performance-based incentives.
Opportunity to shape the marketing engine of a high-growth AI company.
Access to cutting-edge AI products and data platforms.
Professional development and career growth.
Collaborative, inclusive environment.