About Lucidya
Lucidya empowers brands to unlock the power of customer intelligence across the Middle East and beyond. As part of our Product-Led Growth (PLG) strategy, we are building frictionless, self-serve experiences that accelerate adoption, engagement, and long-term success.
The PLG Squad drives this mission, creating onboarding journeys, trial-to-paid conversions, in-app growth loops, and customer experiences that directly impact growth and retention .
Joining this team means working on high-impact, customer-facing projects that shape Lucidya’s global expansion and PLG success.
Role Overview
As a Backend Engineer / Lead , you will architect, scale, and optimize the backend foundations of Lucidya Light’s PLG product . Your work will power experimentation, self-serve onboarding, trial-to-paid conversions, and retention loops at scale.
You will lead a team of backend engineers, design resilient systems, and ensure the infrastructure supports fast, data-driven product experiments and smooth end-to-end user experiences.
Key Responsibilities
Team Leadership
- Lead, mentor, and manage backend engineers, fostering collaboration, accountability, and continuous improvement.
- Establish best practices for backend development, code reviews, and testing standards.
PLG-Driven Development
Guide the team to build backend systems that enable self-serve onboarding, trial-to-paid conversions, and retention loops.Support experimentation with feature flags, A / B testing, and PLG metrics instrumentation.System Architecture
Design and implement robust, scalable backend architectures optimized for rapid iteration and growth experiments.Identify bottlenecks and optimize system performance, scalability, and reliability.Cross-Team Collaboration
Work closely with Product Managers, Frontend Developers, and Designers to align backend capabilities with PLG goals.Ensure seamless integrations, secure APIs, and smooth data flows.DevOps & Reliability
Oversee CI / CD pipelines, deployment processes, and system monitoring / recovery.Continuously improve infrastructure to support growth and experimentation.Innovation & Growth
Stay current with backend technologies and PLG best practices.Introduce frameworks, tools, and processes that improve developer velocity and user experience.Requirements
Education & Experience
Bachelor’s degree in Computer Science, Software Engineering, IT, or equivalent.5+ years of backend development experience (overall 7-8 years).2+ years in a leadership or team lead role.Proven track record of shipping scalable backend systems in SaaS or PLG contexts.Technical Expertise
Strong expertise in Python and Ruby on Rails .Solid experience with SQL & NoSQL databases (Postgres, Redis, Cassandra).Knowledge of RESTful APIs , microservices architecture, and distributed systems.Familiarity with cloud platforms (AWS, GCP, Azure).Experience with version control systems ( Git ).Nice to Have
Exposure to PLG initiatives or growth-oriented engineering work.Background in full-stack development (ReactJS).Soft Skills & Mindset
Excellent problem-solving, organizational, and leadership abilities.Strong collaboration skills to work effectively with Product, Frontend, and Growth teams.Growth-oriented mindset with focus on experimentation, scalability, and impact.Benefits
Why Join Us
🚀 Lead the backend architecture of a high-growth PLG product with global reach.
🌏 Empower teams with scalable systems that directly impact user adoption and retention .
📚 Collaborate across Product, Engineering, and Growth to fuel data-driven decisions .
💡 Attractive compensation, ESOPs, and the opportunity to build the engine of Lucidya’s growth .
👉 Ready to build the future of product-led growth at Lucidya? Apply now and join our PLG squad.