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Marketing Manager (Fashion)

Marketing Manager (Fashion)

Qureos IncCairo, EG
منذ أكثر من 30 يومًا
نوع الوظيفة
  • Quick Apply
الوصف الوظيفي

Looking for a highly strategic and hands-on Marketing Manager to lead and coordinate all marketing efforts across online and offline channels. You’ll be responsible for brand growth, campaign execution, performance marketing, and customer loyalty. If you’re a data-driven storyteller with a passion for fashion, digital, and women-led brands this is your opportunity.

Key Responsibilities :

Strategic Planning & Leadership

  • Develop and execute the annual marketing plan across all platforms (e-commerce, retail, social, offline).
  • Define and manage campaign calendars aligned with sales targets and product drops.
  • Lead competitive and market research, and translate insights into actionable strategies.
  • Collaborate directly with the Co-CEO and cross-functional teams (e.g., design, sales,

production).

Digital & Performance Marketing

  • Manage Meta, Google, TikTok, and influencer marketing strategies to maximize ROAS.
  • Oversee content strategy, ad creatives, and audience segmentation.
  • Track KPIs : conversions, CAC, retention, ROI, and share weekly / monthly reports.

    • Brand & Content

  • Ensure brand consistency across all touchpoints—from homepage banners to Instagram captions.
  • Work with a creative team to produce high-impact visuals, videos, and campaigns.
  • Build and evolve the brand tone, storytelling, and human connection with customers.

    • CRM & Loyalty

  • Oversee email marketing, SMS, and customer segmentation to drive repeat purchases.
  • Develop loyalty programs, referral campaigns, and post-sale engagement flows.

    • Team Management

  • Supervise a small team of content creators, ad specialists, and coordinators.
  • Set goals, provide mentorship, and create a performance-driven culture.

    • Requirements :

  • 4+ years of experience in marketing (preferably in fashion, beauty, or e-commerce).
  • Strong understanding of digital marketing platforms (Meta Ads, Google Ads, Shopify,

    • Klaviyo, etc.).

  • Proven ability to drive sales through creative and analytical thinking.
  • Excellent communication, copywriting, and leadership skills
  • A passion for women’s fashion and brand-building.
    • إنشاء تنبيه وظيفي لهذا البحث

    Marketing Manager • Cairo, EG

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