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Social Media Specialist(B2B)

Social Media Specialist(B2B)

JadeerCairo, Cairo Governorate, Egypt
30+ days ago
Job description

Job Title : Social Media Specialist (B2B)

Location : Hybrid

Department : Marketing

Reports To : Operations Manager

Experience Required : 3 – 5 years (B2B focus)

Job Overview :

We are seeking a highly skilled and strategic Social Media Specialist with a strong background

in B2B marketing . The ideal candidate will be responsible for planning, executing, and

optimizing social media strategies across LinkedIn, X, YouTube, and other B2B - relevant

platforms. Your goal is to build brand awareness, drive engagement, and generate high - quality

leads for our clients.

Key Responsibilities :

  • Develop and implement tailored B2B social media strategies aligned with client goals.
  • Create, schedule, and publish engaging content across platforms, with a focus on Link edIn

and other B2B channels.

  • Collaborate with content writers and designers to produce high - quality visual and written
  • content.

  • Monitor, track, and report on campaign performance using analytics tools (e.g., LinkedIn
  • Analytics, Google Analytics, Meta Dashb oards, etc.).

  • Stay current with B2B social media trends, tools, best practices, and platform updates.
  • Engage with followers, influencers, and relevant communities to foster strong relationships
  • and increase visibility.

  • Coordinate with the performance marke ting team to align organic and paid social
  • strategies.

  • Perform competitor and industry research to inform strategy and identify opportunities.
  • Support lead generation campaigns with content, targeting strategies, and performance
  • analysis.

    Requirements :

  • 3 – 5 years of hands - on experience managing B2B social media accounts, preferably in
  • an agency or multi - client environment.

  • Strong portfolio of past B2B campaigns and results.
  • Deep understanding of LinkedIn marketing, including organic growth and LinkedIn Ads .
  • Strong knowledge of B2B buyer journeys and content funnels.
  • Excellent writing, editing, and communication skills in English.
  • Proficiency in tools like Hootsuite, Buffer, Sprout Social, or similar.
  • Experience with analytics tools (LinkedIn Insights, Meta Business Suite, GA4, etc.).
  • Basic knowledge of paid social campaign setup and optimization is a plus.
  • Ability to manage multiple accounts in an organized manner, ensuring content quality
  • and consistency across platforms.

  • Strong time management skills and c ommitment to meeting deadlines reliably.
  • Preferred Qualifications :

  • Experience in B2B sectors such as SaaS , Translation , professional services, or
  • marketing / consulting.

  • Familiarity with CRM or marketing automation tools (e.g., Buffer , HubSpot, H ootsuite ,
  • Mailchimp).

  • Basic design skills using Canva, Adobe Express, or similar tools.
  • Create a job alert for this search

    Social Media • Cairo, Cairo Governorate, Egypt

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